Bridging the Gap with Inbound Marketing

Whether you purchase names, conduct your own search, or utilize vendors to attract leads, inbound marketing is the best way to nurture “right-fit” students into your admissions funnel.

However, inbound marketing is a sophisticated process involving multiple strategies and tactics that all work together to maximize your prospecting efficiency. Anytime strategies or tactics are overlooked, gaps in your inbound process are introduced. Calculate will employ a variety of inbound strategies and tactics to maximize the return of your digital prospecting that will bridge the gaps and turn leads into enrolled students.

Inbound Marketing Process

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