Three Rivers Community College

Three Rivers Community CollegeFall Digital Enrollment Campaign


Three Rivers, like many community colleges, experiences most application activity late in the recruitment cycle.


Calculate was hired to bolster early interest with a 30-day campaign. It featured targeted messages of affordability, quality, and career success, and incorporated student and alumni voices.


In addition to reaching and converting right-fit students, Calculate’s campaign fueled all other digital recruitment efforts including: increased referral traffic; increased time spent on the website and number of pages visited; growth in social media fan base and engagement.

  • Platforms: Facebook, Instagram, and Google Ads
  • Reach: Almost 64,000 unique users
  • Impressions: Almost 900,000
  • Clicks to landing page: 2,327
  • 7% increase to Facebook fan base

I Want to Learn More About Calculate